Saturday, April 20, 2013

Working MLM the Right Way

Be assured, Network Marketing is a different formula than the one generally called a pyramid.  

The general public tend to view the latter as one where people at the top make all the money, while those at the bottom do all the work.  Network Marketing however, is also called, referral marketing, cooperative marketing, MLM or multi-level marketing.  It is a business model that is meant to reward you for helping others become successful themselves

People, who are much wealthier than I am, have abandoned what used to be called the "contact friends and family" philosophy, also called the warm market, decades ago because they know it puts undue stress on families and strains relationships. The root cause of this is actually the pitching of a program, or product, without fully understanding it or it's potential. 

Folks are often drawn to the network marketing business for financial independence, but in their haste to succeed, they lose track of what the concept is actually all about. Therefore, we must first learn how to develop what I call, a "You" brand, with your network marketing business strategy. Providing useful information, blogs, articles and newsletters, so good prospects will become interested in what you are selling or promoting, effortlessly. You must set the example, and do more than every member of your team. Participate in every webinar you can find pertaining to your business, or even webinars about self-improvement. Attendance in all the events offered by your main company, if you can, is mandatory. If you don’t, why would anyone else on your team? To be a leader, you must be a professional, and get the knowledge about your network marketing offerings so you'll find success to pass onto others. Know what you are doing so you can teach others how to do it

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Thursday, April 11, 2013

Hello Upline, are you there?

Where oh where, has my upline gone?

This is the most annoying, frustrating, and maddening part of MLM, and Network marketing.

I know more than one time, no matter what program you are involved with, your upline has done a complete disappearing act on you. I case you're new to this term, and upline is the person, persons, or thing that refereed you to what ever marketing community you are participating in.

As a member, you are called the downline. Everyone you bring in under you is called: your downline, and you guessed it, that make YOU their upline. That's the beauty of these systems, no one stays at one level the whole time.

Uplines usually start out with the same enthusiasm as all of us, but something happens along the way. It could be a number of things. The difficulty in bringing in referrals is a big problem.It can shake you confidence in your sales ability, and in the system itself. Having to spend too much on auto-ships can take the luster of quickly, even make you question the products, or services, you are pushing. But, the number one reason I see is laziness on their part.

Let's face it. We all get into these online systems for one main reason. The Good Life! The, I wanna sit around the pool drinking Pina Coladas all day. Who wants to sit on the phone, behind the computer, or in a library somewhere answering the same questions all day? No one.

But, you have to. That's the nature of the business, so make yourself available. Help your downlines, because
remember one thing, they make you other downlines, and that is what it is all about.

Thursday, March 21, 2013

Is an Autoship Necessary?

Marketers new to MLM always ask why do companies require a monthly autoship?

Well, it is Because the members would not buy all of those offersif it was not required of them.

I have had several autoships, and have enjoyed the commissions they brought me, but these same autoships are the reason why many recruits qive up on their MLM opportunity. The autoship requirement gets to a point where it becomes a money drain on their finances. Month after month they pay, but if they can not at least cover their autoship costs with their earnings, then one day they simply say: “I quit!”

Now to limit the pain of paying for an autoship, some MLM companies offer a free component, something like, “your autoship is free if you get 3 customers.” Wow, sounds like a great idea, especially if it is so simple to get customers that anyone can do it, However, there aren't many companies that have a product, or service, with such a huge target market, and a price that is so affordable, that should one of your 3 customers (who is qualifying you for a free autoship) decide to drop out, you'll feel little pain while you're replacing that customer.

But, truthfully, what usually happens to the average person is: They join an MLM company positive that everyone they know, will look at the product, and the income opportunity, with the same open mind, and eagerness, that they had when they were first introduced to it. WRONG! As soon as they realize that it’s going to be harder to recruit other members than they thought, they alter their goals.

The new goal, instead of quitting their job, or the brand new car, or the shopping spree they had planned on, now becomes getting 3 customers, so they don’t have to shell-out for that unrelenting autoship.
That seems like a small goal, and for some folks, it’s easy; but for most, it’s a struggle. They'll listen to their team calls, and watch the training videos, they'll keep their motivation high, trying to get that 3rd one.

Then they will relax. They will feel like they deserve to relax, well maybe they do, but it really is too early to slow down. I liken it to climbing a mountain, and when you finally reach the top, you just relax, but you're there at the very edge of a cliff, because if just one of those three people decides to postpone their autoship, then the free autoship is gone. They’re back paying again. Just imagine this cycle repeating itself over and over again. It’s this kind of frustration that drives people out of the MLM business.

It is my opinion therefor, that selecting a good product, one that you can use yourself, is the way to go.  Don't trouble yourself with it being more expensive than somewhere else. This is your business and any money you spend will come to you multiplied.

Here is a company that has many useful products.