Sunday, November 25, 2012

It's Not Too Late

I just glanced at the calendar and much to my surprise I realize that 2012 is almost over. It's seems like just yesterday I was putting my Winter clothes away and preparing for Spring, and now the warmer outfits are coming back out.

The next wave of terror that hits me is the fact that my year's work is now coming to a close. But, I calm myself, and set my attention to the task at hand: finish 2012 on a positive.

There are 3 steps I will put in place to insure there is no break in my efforts.

1) Keep doing exactly what I am now doing. Like, keeping my posts current, and informative. I can not miss a beat in my routine, it has to be almost automatic. I must always find time to write.

2) Keep up with my online training. It is the bast training I have ever received. The nights are getting longer now, and outdoor activities are over, so I can bury myself in my learning.

3) Continue searching for a mentor. Surrounding oneself with smart people, who have succeeded in our fields of endeavor is what all the "Gurus" do. It is impossible to do everything by yourself, so reach out to the masters of the industry, Leave no stone unturned.

Until next time, stay hungry my friends.

Saturday, October 20, 2012

How to succeed in MLM

Can you guess what the number one complaint MLMers hear is? It's downlines (folks who sign-up below you) angry that their sponsor (you, the upline) never communicates with them.

Imagine. Would you want to make money for someone who gives no support, or any kind of assistance? Of course you wouldn't. Well, it is the same thing with the affiliates you sponsor. If they feel you do not care about them, they will not want to build their businesses because they will not want to see their hard work benefiting some stranger they never hear from. I'm sure you don't want your downlines feeling the same way.

If you're having success signing-up affiliates and then leaving them to figure MLM out for themselves, just quit your business right now, because you are guaranteeing your own failure. See, every affiliate that you sponsor is a virtual goldmine for you. You must embrace  that only if THEY succeed, do YOU succeed. The importance of understanding this rule can't be stressed enough!

I agree it's true that you can't MAKE the affiliates in your downline successful (they must want that for themselves), but don't let them ever say that you weren't there for your affiliates!

The correct start is opening up good lines of communication with all your downlines. This is the way to teach them how to succeed in MLM, and the right way to build relationships with affiliates.

Set up some kind of greeting for your affiliates. This is an easy, automatic way to get off to a great start in building relationships with your affiliates.

After that, you'll want to create some form of regular, ongoing communications, to stay in touch,provide training, and share ideas. I, and many successful MLM experts, recommend a weekly,or maybe even every-other-week, an e-mail using the autosponder system that is supplied by the main compnay. Just enter your message, hit submit, and it automatically sends the message to all of your PSAs (personally sponsored affiliates) and CSAs (co-sponsored affiliates).

 If you're new to MLM and/or business in general, you may feel you have nothing to teach your downlines. No sweat. If you take advantage of what I've been sharing in this blog,and following the training most good MLM companies offer, you will learn and grow into the leadership role over time, however, what you must never do, is allow your affiliates to think their sponsor (you) is uncaring. If you do that, if you do not support your affiliates, success will be a thousand times harder to attain.

Thursday, September 13, 2012

Learning about Internet Marketing

Internet marketing is not overly complicated but it is also not a process in which anyone can excel without making attempts to learn more about the subject. Business owners who do not know a great deal about Internet marketing but who wish to implement Internet marketing into their overall marketing strategy should carefully study the basic principles of Internet marketing before launching their online marketing campaign. Fortunately for these business owners there are a variety of options for learning about Internet marketing. These options may include online research, reading published books and studying successful Internet marketing campaigns.

Researching Internet marketing online is one method which can be used for learning more about this topic. This type of research can be very informative and can provide the business owner with a great deal of advice and other information. However, it can also provide the business owner with a great deal of misinformation. When researching any subject online it is very important to note that not all of the information available online is accurate. This may be due to a variety of factors including content which is written by those who do not have a great deal of knowledge about the subject matter as well as content which was written years ago and is outdated. This can be frustrating but fortunately business owners can still learn from the Internet. This just means they should be more cautious about accepting information as being accurate and may wish to verify the information they obtain before implementing an Internet marketing strategy.

Published books are another valuable resource for learning more about Internet marketing. There are a variety of books available which focus on this subject and provide a wealth of useful information. When selecting a book for use as research material it is important to seek out a book which received independent reviews which were positive. It is also important to seek out books which were published recently. This is important because the Internet marketing industry is evolving continuously and a book that was published only a few years ago may be outdated and may lack information on some of the new developments in the industry. The appeal of using published books to learn about Internet marketing is you can keep the books on hand for easy reference when you launch your Internet marketing campaign.

Finally business owners can learn a great deal about Internet marketing simply by studying successful Internet marketing campaigns. Try the Internet marketing blog at My Global Income for some great starter tips. If your business offers products and services in a particular niche consider entering relevant terms in popular search engines and studying the websites of some of the highest ranking businesses. This can provide you with a great deal of insight into what these business owners are doing which may be contributing to their success. Examining everything from their website design to their search engine optimization strategies and even the content on their website can help you to determine why they are more successful than you. You should also consider how they are marketing their website which may include banner ads, affiliate marketing programs or other types of advertising. Armed with this information you can take the opportunity to implement changes to your own website and marketing strategy which may help you to gain a greater degree of success. Care should be taken to not copy anything directly from your competitors but to rather try to emulate their degree of success in your own way.

Tuesday, September 11, 2012

Internet Marketing for Beginners

Internet marketing for beginners is somewhat of an oxymoron. This is because while in theory the concepts behind Internet marketing might be quite simple, executing effective strategies can be extremely difficult. This can even be tough for those who are quite experienced in the world of Internet marketing. With this in mind, this article will attempt to explain the concept of Internet marketing for beginners and will outline some basic strategies which can help a business owner to launch his own Internet marketing campaign. We will cover concepts such as creating a website, placing banner ads, sending out e-newsletters, orchestrating an email marketing campaign and optimizing your website for search engines.

One of the most basic steps for starting an Internet marketing campaign is to create a website. If you don’t have a website or have a poorly designed website you should consider creating or re-designing a website to adequately market your products. If you do not have experience in web design, there are a number of software packages which make it simple for those with no design experience to create a functional website. However, hiring a web designer is worthwhile because he can work to create a website which is attractive, functional and suitable to your products and series. He can also help you include more advanced features on your website.

Banner ads are another popular option for advertising your business on the Internet. Banner ads are advertisements which typically appear along the top of a website but it may also include smaller ads in other locations. Banner ads typically include graphics and text which entice Internet users to click on the advertisement. Once a user clicks on the ad, they are directed to your website. This type of advertising can be very effective when care is taken to place the advertisements on high traffic websites which attract an audience who may have an interest in your products.

Sending out e-newsletters can also be a part of an effective Internet marketing strategy. E-newsletters are essentially emails which may contain a variety of information including informative articles, useful quizzes, relevant advertising or any other information which is deemed worthwhile for the recipients of the e-newsletter. The importance of these newsletters is that they can be used as marketing tools which are not viewed by the recipients as an advertisement. One way to do this is to incorporate links or other soft sale approaches into the copy of the e-newsletters. However, care should be taken to keep these references minimal so the e-newsletter is not viewed as spam.

Email marketing campaigns can be another successful aspect of an Internet marketing campaign. Email marketing essentially involves sending out emails to a group of individuals who may be interested in your products and services. Care should be taken in sending out these emails to avoid sending emails which are unsolicited and will be viewed as spam. One way to do this is to only send out the emails to users who have requested inclusion on an email mailing list. Another way to do this is to provide value in the emails as opposed to just including advertisements. This can be done by offering relevant advice in your emails and other useful information which may be of interest to the recipients of the email.

Finally, optimizing your website for search engines is a critical aspect of an Internet marketing campaign. Search engines rank websites according to quality and relevance for particular search terms. Many Internet users appreciate the effort by search engines and use these search engines to find the best websites on a particular subject. This means the Internet users are likely to only visit websites which rank well with search engines. Therefore if your website is not high ranking, you are not likely to generate a great deal of traffic from Internet users who use search engines to find relevant websites. Top ranking websites are likely to obtain the most traffic from search engines and all websites falling on the first page of the search engine results will likely enjoy some degree of success in improving their traffic

Wednesday, May 23, 2012

How to fail in MLM marketing

Here are a few problems that some new MLM marketing people run into:

1. No Upline support.

Once a person joins a new MLM marketing program, he or she is extremely vulnerable and needs a lot of help from someone, or something.

In many cases, the Uplines are not actively helping them. This happens a lot when the Uplines are simply sponsoring as many people as they can with no regard, or very little, to what happens to them after they get sponsored.

In most standard MLM marketing programs, it is important that the new member gets immediate assistance from a local person, or tools that should be made available. Otherwise their chances for survival are very slim.

2. New MLM marketers cannot sell.

This is probably the major reason why most people are not successful in MLM marketing. If just standard MLM techniques are used, the member has got to sell by learning how to speak at opportunity meetings, seminars, and the like.

3. The MLM'er cannot generate good leads.

Next to the selling problem, this has to be the next biggest reason most people fail in MLM marketing.

Here is a picture of what normally happens: The new person has just signed up in an exciting MLM program. He learns from the manuals, meetings, etc., how he should "share" his product (most program will push the opportunity) with his friends, neighbors and relatives.

Now, most of us are not comfortable with this form of selling, and it will typically lead to many sleepless, tossing and turning, nights. We just don't want to "impose" on our friends! We would feel a lot more comfortable just presenting he product and/or opportunity to strangers.

4. No true duplicative ( I can do it, so can you) system.

If the MLM marketing company is one that must be promoted through expensive methods, it will not be feasible due to financial constraints. After all, most of us get into this business to make money, not spend it. Learning how to sell, or to speak and conduct an opportunity meeting is just not duplicative, it's not something everyone can do with ease. Only a few people have a natural ability to do this.. Here again, is a very important reason a lot of "would be" MLM'ers simply die on the vine.

5. Selling by mail using standard MLM techniques.

The traditional way to market MLM products and programs, is to spend all available spare time to call around, and travel around, to find prospects. A lot of people already have full time jobs, it is hard to find extra time to travel and make phone calls. This is why these MLM marketers cannot keep their program going, and eventually abandon it.
 
6. The marketer is not sure about the MLM marketing company or service.

Often a person will sign up in a MLM marketing program in a "fit of excitement", attracked by an exciting pitched offer. But, after the dust settles, and he comes down to earth the reality slowly sets in.

Pick an established and financially sound MLM company that is at least two years old with unquestionable products or services. That way, you can feel good about the company and products that you are promoting. There is nothing quite like being able to "tell the complete truth" to your prospective customers.

7. They do not stick with it long enough.

Starting any business takes time, and this is true with an MLM marketing program as well.
By the time you study the program, write for and receive literature, study it and then finally sign up; get more literature, etc. a lot of time has been spent. And then, on top of that,  you have to generate your leads.

It will probably take several months before you can expect much of anything to happen to your MLM marketing. So you should set in your mind that you have to stick with this for at least some amount of time. That just makes good business sense.
The Best, Free, Easiest, MLM on the Internet

Monday, April 30, 2012

Lead Generation for MLM Programs

How do you go about MLM lead generation?

This is a good question you must ask before you spend any of your hard earned money on the MLM lead generation choices needed in building your MLM business.

Now ask yourself: Why would you want to go about MLM lead generation in the first place?

Over the years the MLM business has gotten a black eye because of the over hyped promises of money and freedom. Very few people seem to have have achieved a high level of success in any MLM business, and even fewer have ever been able to maintain the level of achievements over an extended period of time.

In my opinion, that does not make MLM companies bad. Nor does it make the opportunities they afford the average person as ways to make extra money or even as a way to drastically change your lifestyle.

the Art of MLM lead generation is the way to do that.

First, there are 2 big benefits of MLM lead generation:

1. It gets you out of asking your friends and relatives to get involved in your programs. If you have been in more than one MLM business over the years you may have already approached them and used up your credibility when you were unsuccessful.

2. MLM lead generation is a duplicable way to build your business that you can pass on to your downline. Any successful network marketer will tell you that one of the main components of success is duplication. This way anyone, no matter their skill level, can purchase leads, and easily work them over the phone, or through the internet with the use of an e-mail autoresponder.

Now that you understand some of the benefits of buying MLM lead generation and how to market to them, let us now take a look at the characteristics of the best MLM lead generation result.

1. How many times are the leads sold? Many MLM lead companies sell their leads over and over again. You more that likely will be contacting a prospect that has already been marketed to. Typically, you would want to have leads that are exclusively yours, but they can get expensive.

2. How old are the leads? Would you rather contact a prospect that has expressed an interest in the past 48 hours, or in the past 48 days? Being able to strike while the "iron is hot",is a great benefit of the fresher MLM leads.

3. How many leads do you get for your money? Obviously, the more MLM leads you have generated, the more leads you can buy at a time. This is especially important when you are first starting out, or when you are helping your downline get started.

4. What is the quality of the lead? Nothing compares to an effective MLM lead generation that contains both a phone number and email address along with a few qualifying answers to questions like "How much can you invest to get started" or "How soon do you want to get started" or When is the best time to contact you?".

If your prospect is answering these types of questions, you are getting a much better quality lead than if you just have a name and email address.

5. What is the response rate? This will improve as your skill level at working your MLM lead generation improves, but the fresher, higher quality leads, will give you a better response rate, even when your skill level is low.

These are some of the best MLM lead generation qualities, however you still have to be careful when choosing a place to get your leads. This is a source I trust for quality leads

Tuesday, March 6, 2012

Handling the stress of online MLM business

So,are you searching online for a possible Multi-Level Marketing (MLM) business avenue for creating extra income, and thereby relieving you of your present financial burdens? Well, you are not alone. Many individuals see the potential for building their own business from wherever they happen to be on this planet by means of the Internet.
The online MLM business provides a level playing field and appeals to men and women of all ages as a prospective means of conducting business from the comfort of their home. However, despite the fact that running a business through the Internet can often be less expensive than a traditional business and allows you access to a worldwide market at any time of the day, the truth behind starting an MLM business online is that it can be as stressful as any other business. How can you prepare yourself for this obstacle? Always wear your “game face” because it is a tough game to start an online MLM business. You are guaranteed to experience times when your self-confidence will be shaken, at times you will feel that the task is beyond your abilities and you'll beat yourself up for making mistakes. What you do at this point is : Move on.
It is part of creating any business, and you will have to face these issues whether it is your first attempt or even if you have been in the MLM business online for years.
Changes happen fast on the Internet and that includes changes to businesses. One day you will be amazing yourself and the next day you will think you've been beat. The best solution to this is to expect it, deal with it, and plan to move on despite those feelings.
Don't get caught up in all marketing the hype. Nearly every business can benefit from online MLM business exposure. Are you inspired by the many programs that claim "instant wealth - easy to learn!"? Do not believe it. Regardless of if you have been in business for a long time or this is your first attempt, online MLM business generated through the Internet has it's own methods and you better be ready to learn them if you want to be successful.
The learning curve can be steep and some individuals find it daunting, throw their hands up, and quit. The thing to remember is that it is possible for nearly anyone to operate an MLM business online no matter what their previous experience. Just be prepared to learn and have patience with your attempts. Be careful not to use up all your money. It is easy to forget the need for a budget when you can spend money so easily online. Avoid the temptation to buy into every MLM business opportunity online or training program you are presented with.
A very important tip I learned is to visit online forums to acquire a feel for the best
systems available. Make friends on these forums who will support you when you are
overwhelmed and in need of advice. The only thing worse than finding out you made a mistake is finding out that it cost you money. Remember that every experience is a learning experience. Try to stick to a budget but do not permit yourself to dwell on mistakes when they happen. again, learn and move on. Taking the necessary steps to prepare you for the stress and, sometimes rejection that all new MLM business owners’ online face will enable you to build on that knowledge and create a successful business. Fortunately, there are many who do not make it that far in the online MLM business. So that leaves the wide open for you

Monday, March 5, 2012

Personal Finance MLM

One quality you cannot do without in MLM personal is finance success. Consider this. Having
the right skills will get you far in this business, but with the wrong attitude, how long do
you think your personal finance in MLM will stay that way? As with all aspects in life,
there are things needed in life beside just know-how's. So it is not really surprising that
in the world of MLM, attitude is the strongest determinant of your personal finance success.
Business structure, compensation plan, product and training systems are all very important,
but without the right attitude, they are just tools lying unused in a tool box,they don't
end up building any real-time personal finance in MLM.
It makes sense for those who are new to building personal finance in MLM to focus on this
all-important aspect, that is, if they want to be successful.
The only question left is what kind of attitude you should focus on.
What I say is : Be coachable.
There's no quicker way to fail in the world of MLM personal finance than to walk into a
business assuming you already know what is going to work and what would not.
It is true that different people have different strengths. And different methods work better
for some than for others. But it is important to remember that if great profits have been
made in MLM personal finance, they can be made again.
Get alongside as many of your successful upline as you can. Ask them how you can make your
business work, listen to what they say, and then follow through on their suggestions.
If something does not seem to be working, get alongside them again. Ask them what you could
be doing differently, rather than assuming the concept itself is flawed.
Understand your purpose.
While there may well be people who get into MLM because they genuinely enjoy the challenges
of the sales process, most sign up in this business because it had potential to help them
achieve something big in their personal finance and in their lives.
Whether these people saw the potential to provide for their families, to create a
financially secure future for themselves, or just to finally be debt-free, there is
something in the original opportunity that inspired them to get involved.Their own purpose. 
A big part of motivating people to do the work that needs to be done in MLM is keeping that
purpose at the forefront of their minds. If a person wants to get there, he or she got to do
what it takes. Stay positive.
Achieving MLM personal finance success is related to developing the ability to stay
positive.
Like anything else, there will be ups and downs along the way. Staying positive through the
downs would not just make you more successful in the long run; it will make life far more
enjoyable while you are getting there.
There you have it. The three keys to developing an attitude that will lead you to your MLM
personal success. The great thing about attitude determining your success? It is the one
thing you have complete control over. You may not be able to do anything to change your
company's business structure, compensation plan, product or training systems, but you can
always change your attitude.
Make a commitment to yourself. Learn what you need to learn to change what you need to
change. Your MLM personal finance success will depend on it.

Monday, February 6, 2012

Networking through Alliances

Networker's know that you always get back more from your network then you have to give to it. However, that should not stop you from thinking about new ways you can help the people in your network. Your network is full of people who would like to partner with you, though neither of you may have approached the idea or formalized a plan. Here are some suggestions for ways that you can form strategic alliances with other businesses in your network.
BNI (Business Networking International) coined the phrase “giver's gain”, which basically means that if you give referrals, leads or resources the recipients will want to repay you somehow. The problem is that as your network grows, it will become increasingly difficult to give referrals to everyone in your network.
This is somewhat counter intuitive because most people would think that as they add contacts to their network it will be easier to refer the new members of your network to each other. However, if you know five accountants it is difficult to refer to all five of them equally. One way to give back to your network is to develop a number of strategic alliances.
There are a few basic steps you should follow to help ensure that your new alliances are effective. First, be sure to think about what you want the alliance to accomplish. Are you simply trying to reach new potential customers? Or are you also trying to reduce your marketing costs? In general, think about the goals of the alliance. Here are some things you might want to consider.
- You will get access to the networks of your partners.
- You will get to associate your business with another, potentially, more established brand.
- You can decrease your overall marketing costs, while expanding your reach.
- You can learn from other businesses. What has been successful for them in the past?
Next you should think about who you want to partner with. If you are a Realtor, you might think of mortgage originators or real estate attorney's that you could partner with. Bear in mind that your partner does not have to have the same goals are you, but they should be complementary. Here are several ways you can potentially form and alliance with another business.
- Create an alliance with a customer - Creating a mutually beneficial relationship with a key customer can strengthen the relationship and reduce your risk of losing this key customer.
- Create an alliance with a market leader – If you are a small business, you may be able to reap hue rewards from partnering with the market leader in your area. You may be able to offer a level of local penetration that a big company may have trouble creating on it's own. The alliance may not offer a huge financial incentive for the small business but you can leverage the alliance in your own marketing program. If you are the market leader, consider partnering with a young, eager business that might be able to offer you this type of market penetration.
- Create an alliance with a non-profit organization – You might be able to create an alliance with a trade organization or local community organization, which offer not only direct rewards, but also in-direct rewards from helping a good cause.
- Create an alliance with a former employer – Your company may offer a service that complements the services offered by a former employer.
- Create an alliance with a competitor – while you have to pay very close attention to detail when partnering with a competitor, you might be able to tap into their resources to extend your reach. They might be a competitor, but may not have the specific expertise that you do. For example, many people would consider Yahoo! and Microsoft's MSN internet portal to be competitors, but MSN recognized Yahoo! Strengths in keyword driven advertising and started featuring Yahoo! Ads with their search results. Of course, MSN is now developing their own contextual advertising system, which means the partnership is coming to an end soon.
- Create an alliance with a parallel industry – simply stated, find another business in your market but that is not a direct competitor and then team up to market to the same customer base. Each company can pitch in financially and see incremental results from their marketing activities.
Planning out exactly how the alliance will work is the next step. You and your partner should clearly outline what each party is going to be responsible for and how results are going to be monitored. Be sure to discuss the costs involved in the alliance and make sure that each party has a clear understanding of what all of the costs will be. Here are some ideas to consider.
- Ask your partner to display your literature and/or products. A Realtor may be able to display brochure from a mortgage broker in their office or include it in the packet of information they present new clients.
- Ask your partner to link to your website from theirs. An accounting firm may be able to place a link to your financial planning practice on their website.
- Include your brochure in a partners mailings. A delivery company might be willing to include your brochure in the invoices they send to their customers each month.
- Develop joint marketing materials that promote both businesses and share the expenses of implementing the plan. For example, a handyman and a landscaper may develop a direct mail piece that promotes both companies and then each company can contribute to the mailing expenses.
- Develop a “preferred partner” program that offers customers a financial incentive to buy products in tandem from two companies at once. For example, a car dealership might form a partnership with a service station and offer maintenance bundled with the purchase price of a car. A health club may offer a joint membership to a local tennis or pool club.
- Develop a seminar with another business – develop a educational seminar program with a business in your industry and then market the events as a team.
- Publish news about the businesses you have developed an alliance with.
- Introduce your new partners to your key clients. Perhaps you can invite your partner to events you are involved in.
- Serve as a sponsor for events your partners are involved in.
Once you have set up your alliance and implemented your plan, it is critical that the lines of communication stay open and that you pay attention to the relationship you have formed. Check in with your partner to make sure they are happy with the way things are going.
Set up a weekly meeting or conference call with your partner and go through a progress report. You may also find it helpful to create a “report card” for your project before it begins. Base your report card on the goals you laid out early in the relationship and then revisit it over time. By laying out the goals in advance, each person involved with the project will understand what is expected of them. In addition, it is harder to ignore setbacks and bumps in the road if expectations are fully developed and everyone is on the same page before the project begins.
The most common mistakes involve failing to clearly communicate through each stage of the alliances growth. Think about the overall value proposition, where each parties goals are aligned and mismatched, the level of commitment or excitement from each party. Always think about how the alliance can become a win-win for everyone involved. If you do not think you can really add value, don't participate because you do not want to damage your credibility. Finally, if the alliance simply does not add measurable value to your business, do not participate.
Creating these formal alliances will help you develop and strengthen the relationships you already have. Power networkerscan create multiple alliances with multiple members of their network. These alliances have the added benefit of allowing you to add value to a number of businesses without having to actually give specific referrals to a number of businesses individually.